1. Audit
Account, pixel and landing page checked.
Services / Ads and marketing
Meta ads management
Facebook and Instagram campaigns with tracking first and daily checks.
In short
Meta ads management covers Facebook and Instagram campaigns from setup to daily monitoring: pixel and conversion tracking, audience and creative tests, budget caps, and a weekly plain-English report. We have run sales campaigns for our own online store and judge ads on cost per purchase, not reach.
Who it is for
- Online stores selling to consumers
- Local and service businesses that sell visually
- Not a fit: Businesses without a page that can take an order or enquiry
What you get
Deliverables.
- Pixel and conversion events checked
- Campaign, ad set and creative structure
- Budget caps agreed in writing
- Daily checks on cost per result
- Weekly report with a clear recommendation
How it works
The process.
2. Launch
A capped test with two or three creatives.
3. Monitor
Daily checks on cost per purchase or lead.
4. Recommend
Keep, change or pause, always with your approval.
Where this stands
What exists today.
- NOW Sales campaigns planned, launched, monitored and paused on approval for our own online store, with pixel and UTM tracking.
- EXPERIMENTAL Managing Meta ads for outside clients. Early; no client results to quote.
NOW Built and live. You can see it.EXPERIMENTAL Small or internal. We use it ourselves. No client proof yet.
What we do not claim
Said plainly.
- No ROAS guarantees.
- No client spend or results figures.
Questions
Frequently asked questions.
How much should a small business spend on Facebook ads?
Enough to get meaningful results in a one to two week test, usually a small fixed daily budget. Scale only after cost per purchase is known.
Why is my cost per click low but sales are low too?
Cheap clicks and impressions do not mean buyers. The landing page, offer and checkout decide whether clicks become orders.
When should a Meta campaign be paused?
When cost per result stays above what a sale is worth after a fair test, or when the offer or page needs fixing first.
Will you change my ads without asking?
No. Every launch, budget change or pause needs your approval.
Related services
Further reading
Want to talk it through?
Tell us what you need and we will reply with a plan and a quote.